For a small business, web-based applications are a big boon in terms of providing the much-needed advantage of speed, convenience and cost savings. This convenience also brings about the need for application monitoring; especially for businesses where a large portion of the work and transactions are carried out online through web applications.
Web applications function in an ever-changing, dynamic environment. As new applications evolve and move ahead, businesses need to ensure that safety of data, stored and accessed online is not compromised. Because threats usually outnumber the safety barriers that can be put up, regular and consistent monitoring of applications can be of immense help in containing system break-downs.
Application monitoring and customer satisfaction
The higher your uptime, the better your deliveries and extremely, happier your clients and customers. Application monitoring, when conducted regularly and across all your applications, can prove helpful across several functionalities:
> Identifying threats: As you adopt newer technologies and online applications, your risk to threats increases. Regular monitoring can help point out red flags immediately, so allowing you to take preventive action, before system breakdown occurs.
> Improved performance: Deploying an efficient monitoring tool helps applications to perform consistently well, without compromising on integrity. Monitoring can help you catch probable risks from external threats, put up adequate defenses and nab performance issues on time, thus helping boost performance of your web application.
> Enhanced visibility of problems: Consistent and regular monitoring can help you map your applications better. Issues and problems can be resolved without compromising on data security and end-user experience.
Each of these functionalities are closely tied-in with your user experience. How easy is your website to navigate? Does it have features that make navigation difficult in terms of locating areas of interest? Are key features immediately accessible or is there a wait time involved where, for example, a visitor needs to click a functionality and wait for it to load before viewing / listening?
Several factors influence end user experience, and that are tied in to application monitoring. Most of these are performance related and can be improved or consistently monitored for glitches:
> Page loading time: Visitors can quickly lose interest if your page loading time is high.
> Response time: Anything more than immediate responses can put off a visitor; unless your website is adding enough value. In such cases, visitors can tolerate wait time of two to three seconds as well.
> Uptime: If your website is not exhibiting 100% uptime, it can put off a visitor experiencing problems, even if for the first time. Depending on your competitors' efforts, any downtime can cause visitors and customers to shift loyalties.
A thorough and end-to-end application monitoring system can help web applications run smoothly. A comprehensive monitoring system can work without active human intervention, while ensuring that your applications are covered for performance monitoring. Efficient monitoring will free up your IT staff and professionals to carry out other work related to deliverables, instead of engaging in troubleshooting and manual monitoring.